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Here are SOME of the Brands Speaking at CONVERGE Chicago!

Earn a two day MBA in Social Media and Mobile Marketing. The Institute for Social, Search & Mobile Marketing invites you and your leadership team to participate in, CONVERGE Chicago, a business management symposium at the prestigious Union League Club in downtown Chicago on October 1 & 2.

Key topics include:

• B2C Social and Mobile Marketing Best Practices
• B2E—Creating a Business Culture for Social Media
• B2B Social Media Best Practices
• Assessing the “R” and Creating the “I” in ROI
• Training & Workshop Sessions - Avoiding Legal Landmines in Social Media and Mobile Marketing

Meet, network and create a face-to-face dialogues with your business peers and featured speakers. 

Here's a partial list of some of the participating companies and brands: IBM, Microsoft, PR Newswire Wells Fargo, Durr Environmental, Affirmative Insurance, Simple Green, Master Lock, Pepsi, Disney, KAO Brands, Johnson Level, Radiancy, Ogilvy, Russell and Jeffcoat, BullsEye Telecom, Sony.

Be sure to "catch" the Monday Night Football Social Tailgate Party featuring the latest technology in social TV, hosted by the Chicago Bears and Sony Electronics. You'll be able to "huddle" with your peers, enjoying some great food, drink and conversation while "socializing" with Sony television.

October 1: Social Media and Mobile Marketing for B2B & B2E Featured Speakers

Emilie Bridon, Sr Digital Marketing Manager Microsoft	Michael Pranikoff, Global Director of Emerging Media PR Newswire	Callan Green, Sr Social Media Specialist Sony Electronics	Ryan Huzjak, Director of Partnership Marketing Chicago Bears Football Club
Michael Mothner, Founder & CEO Wpromote	Carol Burke, Senior Director, Marketing & Communications AMN Healthcare	Robin Krieglstein, Senior Producer Badgeville	Lynn Morton, Social Marketing Manager R2integrated

Agenda Day One

8:15am to 8:30am	Ed Lohmann, President, Institute for Social, Search & Mobile Marketing Welcome to CONVERGE Chicago
8:30 am to 9:00 am	Michael Pranikoff, Global Director of Emerging Media PR Newswire Social and Mobile, the Future of the B2B Audience
9:00 am to 9:45 am	Keynote: Emilie Bridon, Senior Digital Marketing Manager, Microsoft & Lynn Morton, Social Marketing Manager, R2integrated Managing Controversial News Online: SQL Server Online Listening and Engagement
9:45 am to 10:30 am	Robin Krieglstein, Senior Producer, Badgeville How Psychcology and Technology are Changing Consumer Behavior
10:30 am to 10:45 am	Networking Break
10:45 am to 11:30 am	Carol Burke, Senior Director Marketing Communications, AMN Healthcare Integrating social media into recruiting and placement of health professionals
11:30 am to 12:15 pm	Peter Jackson, SVP, Corporate Development & Business Strategy, CrowdSource Leveraging Your B2E Social Media Workforce
12:15 pm to 1:15 pm	Ryan Huzjak, Director of Partnership Marketing, Chicago Bears Monetizing Strategic Relationships through Social Media
1:15 pm to 2:00 pm	Brian Staler, Vice President, thismoment Social Media Engagement and Brand Monitoring
2:00 pm to 2:45 pm	Noah Krusell, Director, Analytical Services, evolve24/Maritz Research How to leverage social media to: Design better campaigns, build stronger connections with your target customers and clients and make well-informed marketing and business decisions
2:45 pm to 3:00 pm	Networking Break
3:00 pm to 3:45 pm	Mia Dand, Director Global Social Media, Symantec B2E Creating a Social Media Culture & B2B Social Media ROI
3:45 pm to 4:30 pm	Michael Mothner, Founder & CEO Wpromote Innovations in Search and Converging Social Media Marketing Trends
4:30 pm to 5:15 pm	Callan Green, Senior Social Media Specialist, Sony Electronics Tips and Tricks for Brands on Pinterest
5:15 pm to 8:00 pm	MONDAY NIGHT FOOTBALL SOCIAL MEDIA  TAILGATE NETWORKING RECEPTION Sponsored by Sony and the Chicago Bears

October 2: Social Media and Mobile Marketing for B2C Featured Speakers

Craig Relyea, SVP, Global Marketing, Disney Interactive Media Group	Kimarie Matthews, VP Social Web, Wells Fargo Bank	Ed Keller, Coauthor of “The Face to Face Book” & CEO, Keller Fay Group	Barbara Rozgonyi, Principal, CoryWest Media, LLC
David Almeida, Partner Sedgwick Law	Adam Lavine, Co-founder and CEO FunMobility	Jimmy Bremner, Practice Director  Slalom Consulting	Olivier Jouve, Director, Predictive Analytics IBM

Agenda Day Two

8:00 am to 8:30 am	Pat Murphy, CEO Institute for Social, Search & Mobile Marketing First Day Highlights
8:30 am to 9:15 am	Kick Off: Barbara Rozgonyi, Principal, CoryWest Media, LLC Trending for 2013: 3D Branding, Glasses Optional
9:15 am to 10:00 am	Keynote Address: Ed Keller, Coauthor "The Face-to-Face Book" and CEO, Keller Fay Group Integrating Social Media to Fuel More Brand Conversations
10:00 am to 10:15 am	Networking Break
10:15 am to 11:00 am	Adam Lavine, CEO & Founder, FunMobility Connecting Retail and Mobile Effectively to Boost Door Swings
11:15 am to 11:45 am	Jimmy Bremner, Practice Director, Slalom Consulting Mobile Technology, Integration Strategy and Execution
11:45 pm to 12:45 pm	Luncheon Keynote: Craig Relyea, Senior Vice President Global Marketing, Disney Interactive Media Group Value Marketing in Todays Mobile/Social Culture
1:00 pm to 1:45 pm	Olivier Jouve, Director, Predictive Analytics, IBM Predictive Social Media Analytics
1:45 pm to 2:30 pm	Kimarie Matthews, Vice President Social Web, Wells Fargo Bank Best Practice: Leveraging Social Technologies to further Personalized Service
2:30 pm to 3:00 pm	Networking Break
3:00 pm to 5:00 pm	Breakout Panel Sessions: Rooms 700 and 710 Avoiding the Legal Landmines of Social Media & Mobile Marketing Michael Krueger, Moderator, Krueger Law, with Kimarie Mattews, Wells Fargo, David Almeida, Sedgwick Law and David Adler, Leavens, Strand, Grover & Adler The Changing Role of Your Ad Agency Moderated by Raj Roychoudhury, Founder 183 Degrees Strategic Solutions George Christopher, Pinnacle Advertising, Emilie Bridon, Microsoft and Lynn Morton, R2integrated
5:00 pm to 5:15 pm	Ed Lohmann Closing Remarks

Joining Us from Out of Town?

Book your room at the Union League Club and get a discounted room rate. Call 1-800-443-0578 or 312-435-4573 and mention the booking code CONVERGE Chicago.

Social Television - see the latest technology from Sony and Google TV

Sony Electronic's Ray Hartjen and Callan Green will be on hand to help host our Monday Night Football Tailgate Party with the Chicago Bears.

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